1 Effective Influencer Marketing Approaches for Saudi Companies
Forest Pelletier edited this page 2025-12-17 13:44:03 +08:00

Important image aspects to assess:

  • Appropriate depiction of individuals respecting cultural norms
  • Color choices with understanding of local interpretation
  • Buildings and landscapes that align with Saudi identity
  • Focus on particulars that demonstrate cultural understanding
  • Traditional patterns integrated appropriately

During my recent project for a financial services company in Riyadh, we found that users were frequently tapping the wrong navigation elements. Our user testing demonstrated that their eyes naturally progressed from right to left, but the important navigation items were placed with a left-to-right importance.

If you're developing or redesigning a website for the Saudi market, I advise working with specialists who truly understand the subtleties of Arabic user experience rather than just translating Western interfaces.

Powerful techniques included:

  • Highlighting communal benefits rather than individual gains
  • Adding subtle religious references where suitable
  • Adapting offer terminology to match Saudi social expectations
  • Producing separate creative alternatives for various areas within the Kingdom

A skincare retailer changed from numerous one-time collaborations to continuous associations with fewer influencers, Https://Git.Genowisdom.Cn resulting in a 164% growth in conversion rates and a significant decrease in marketing expenses.

Important scheduling discoveries included:

  • Reduced rivalry during worship moments with stable performance
  • Increased interaction on Fridays and Saturdays notably after evening prayers
  • Temporal differences needing investment changes during religious occasions
  • Academic calendar effects on particular industries

Key timing insights:

  • Following devotion periods offering connection chances
  • After dark activity peaks considerably more than global averages
  • Friday-Saturday patterns significantly divergent from business hour interaction
  • Periodic changes during religious occasions necessitating customized approaches
  • Educational timetable influences on certain demographics

Last quarter, a skincare retailer spent 300,000 SAR in traditional advertising with minimal outcomes. After shifting just 25% of that investment to social collaborations, they achieved a 712% increase in sales.

Advising a food brand, we established a strategy where influencers authentically presented products into their normal activities rather than creating evident sponsorships. This strategy produced interaction levels 218% higher than traditional promotional material.

A few weeks ago, a store owner consulted me after wasting over 250,000 SAR on ineffective paid search efforts. After redesigning their approach, we produced a five hundred thirty-seven percent improvement in advertising efficiency.

A few months ago, a Saudi company contacted me after using over 120,000 SAR on international SEO services with minimal outcomes. After applying a specialized Saudi-focused SEO strategy, they saw first-page rankings for 23 competitive keywords within just 90 days.

Important elements:

  • Classical vs. colloquial Arabic application
  • Local speech differences fitting for the intended users
  • Titles application representing appropriate deference
  • Faith-based references employed with understanding
  • Expressions that align with regional traditions

As someone who has designed over 30 Arabic websites in the past five years, I can confirm that applying Western UX standards to Arabic interfaces simply doesn't work. The distinctive elements of Arabic text and Saudi user preferences require a specialized approach.

  • Moved product images to the left portion, with product information and purchase buttons on the right side
  • Modified the product gallery to move from right to left
  • Implemented a custom Arabic font that maintained readability at various dimensions

For a hospitality brand, we identified that word-for-word transfer of their international keywords produced highly inefficient spending. After executing a culturally-appropriate query approach, their conversion expense dropped by seventy-three sixty agency services percent.

Last month, I was helping a large e-commerce company that had spent over 200,000 SAR on a impressive website that was performing terribly. The reason? They had merely transformed their English site without considering the fundamental UX differences needed for Arabic users.

Using extensive testing for a meal service customer, we discovered that promotions presented between 9-11 PM significantly outperformed those delivered during standard optimal periods, achieving one hundred sixty-three percent higher purchases.

  • Choose fonts purposely developed for Arabic on-screen viewing (like Dubai) rather than traditional print fonts

  • Increase line leading by 150-175% for better readability

  • Set right-aligned text (never centered for primary copy)

  • Avoid condensed Arabic fonts that compromise the distinctive letter structures

  • Realigning CTA buttons to the right-hand portion of forms and interfaces

  • Reconsidering visual importance to progress from right to left

  • Adapting clickable components to match the right-to-left reading pattern